Should you be looking for the best market and keyword research tool to aid you and your online business then I will create the assumption which you understand the importance of niche research, choosing the most relevant keywords which may have low competition and a high volume of searches.
With that being said, let’s proceed to my Long Tail Pro review where we will be investigating the efficiency and effectiveness with this tool in 2016. I will also be comparing the features & functionality of Long tail pro alongside other industry recognized market and keyword research tools.
But first, who am I and just how am I eligible to make such bold statements & conclude what is and precisely what is not the most effective market and keyword research tool currently out there?
I’ve been utilizing market and keyword research tools, like Long Tail Pro since i have began my blogging journey over 8 years back and may continue to achieve this for that near future, niche research tools offer unparalleled functionality that acts as both time savers & a gold mine to find low hanging fruit for first time & established websites.
With the introduction taken care of, let’s get within the nitty-gritty of Long-tail Pro!
Long-tail Pro is an Adobe Air desktop based application that uses the Google Keyword Tool to pull through keyword data about a specific sub-list of keywords that this user is interested in analyzing.
Using seed keywords (around 10,000) you may quickly build out an incredibly relevant set of related keywords that will be displayed alongside their monthly 86devkpky volume, the standard Adwords CPC, advertiser competition & lastly the Long Tail Pro keyword competition metric (only accessible to platinum users).
Long Tail Pro allows you to quickly, efficiently and effectively create highly relevant keyword lists according to singular or multiple seed keywords. With this particular data you can then analyse each keyword by its search volume or more importantly Long Tail Pro’s keyword competition metric.
What is LTP’s Keyword Competition metric?
Likely the best, definitely one of the most unique feature of Long-tail Pro is it’s ability to create a ‘keyword competition’ metric which determines the amount of difficulty a keyword has.
Similarly to how Moz Keyword Analysis tool works, LTP analyses the patient keywords top 10 search engine rankings displaying and making use of in their calculation the subsequent metrics:
Google Page Rank
Once calculated Long-tail Pro will create a keyword competitiveness result which range from – 100, with 1 being the easiest to rank for and 100 being extremely hard. However, in my experience the majority of cases keyword competition scores vary from 10 – 55.
Just what is a good Keyword Competition score?
If you do decide to try Long Tail Pro, i then do recommend searching for keywords using a keyword competition metric of under 25 for brand new websites, or higher to 40 for established websites if you are searching for fairly quick wins.
Will be the keyword competition metric open to all LTP customers?
Unfortunately not, to gain access to the Keyword Competition metric you should have a monthly subscription to Long Tail Pro this costs $17 per month.
Long Tail Pro isn’t really the only tool using a unique keyword competition metric…
Thus far, we have now introduced Long Tail Pro & discussed it’s unique feature the ‘Keyword Competition’ metric, however Long Tail Pro is not the sole niche research tool which has it’s own unique competition metric. Moz have developed their own personal metric that may be simply called “Keyword Difficulty”. It is a percentage-based metric, the bigger percentage the metric may be the tougher it can be to rank for.
When we would simply compare the keyword competition metrics of both Moz & Long-tail Pro, I’d say during my experience that LTP’s metric continues to be more reliable. However, a keyword research tool cannot just be reviewed on this one metric, to provide an objective report on Long Tail Pro we have to dig deeper into the usability of the tool.
While we above mentioned, to make a set of keywords you just need to add one or even more seed keywords and click on generate keywords, it’s that easy. There are a few different features you may also use, for example importing a long list of seed keywords from an external source and also filtering the outcome by quantity of words in the query, average CPC & quantity of searches.
Once you have clicked generate, Long Tail Pro often takes between 1-3 minutes to product the keyword list, however this also is dependent upon the type of seed keywords you happen to be adding along with the scale in the results. Once the results have already been delivered, the data available is simply a nicely laid out version of Google keyword planner, the sole difference is if you possess the monthly subscription then you could also calculate the person keywords LTP competition metric.
However, to conclude this component of Long-tail Pro; whilst having data nicely outlined, the ability to add keywords into a favorite tab and delete irrelevant keywords is no huge advantage over while using Google keyword planner or simply exporting data in to an Excel sheet and making use of your very own filters/formulas to hand opt for the most relevant, highly searched keywords.
The most significant benefit of Long-tail Pro’s niche research feature is the ‘keyword competitor’ metric and unfortunately as that may be unavailable for all Long Tail Pro users I must provide the market and keyword research feature of LTP a 5/10.
This can be definitely one of better features of Long Tail Pro, allowing you to analyse the very best 10 search engine results for an individual keyword. By calculating the competitiveness of a keyword, you are given a number of results, as we discussed above these are:
These are typically all very helpful data points to utilize when determining the competitiveness of the keyword. This feature collects and compiles all of the above data within a clear and understandable table structure.
Like a standalone feature, it doesn’t provide a big enough edge on some of it’s market competitors however once again, in the event you purchased the monthly subscription you would probably not just access the data above but also have a keyword competition metric to the keyword you had been analyzing.
Overall, similarly to the keyword analysis feature to really be of the significant help the competitor analysis tool should have the keyword competition metric. With no KC metric, Long-tail Pro’s competitor analysis feature definitely carries a time saving element into it, but it’s not useful enough.
This brings us onto our last feature within our Long Tail Pro review, the rank checker which we have not previously referred to. For anyone who is informed about SEO, you would understand that having a tool to check on rankings of your respective website for it’s target keywords every day is vital. Well, Long Tail Pro provides a feature that could accomplish that.
Long Tail Pro: Rank Checker Feature
For anyone familiar with rank checking tools, Long-tail Pro may not be the very first tool you would associate with this process. However, Long-tail Pro does have an in-built feature allowing you to do exactly that, which definitely is useful!
Quite simple, you add the domain URL & keyword, and also the country in which you are trying to rank for. Following this, just click check rank.
As soon as the results happen to be compiled you will observe the position number appear for your personal website as well as the target keyword within Google, Yahoo & Bing.
And that’s that, it’s a simple feature but that doesn’t stop it from becoming a very helpful feature and definitely a nice added touch to the long tail pro offering.
Thus far, we now have introduced Long Tail Pro, explained the interior workings of the keyword competitor metric & explained it’s 3 core features. However, what we should have yet to complete is speak about it’s negatives so let’s do this now!
Long-tail Pro: Issues
I will be blunt here, within the many years I have used Long Tail Pro I actually have yet to see an update containing actually had any significant (if any) changes to it’s functionality or perhaps the interface. I actually have also yet to locate a means to fix its biggest problem i have and yet do experience very frequently and that is the inability for too long Tail Pro to consistently bring back data.
Unfortunately, after many e-mails back and fourth using the Long-tail Pro support team I still experience a problem where I am going to build a new campaign or make an effort to dig further straight into an already established data set with new seed keywords and also the keyword analysis feature will demonstrate the load box but just do nothing.
This is one of the biggest problems in my view and whilst it doesn’t stop me from using Long-tail Pro it can do cause plenty of unnecessary frustration.
To be honest though, aside from the issue I really talked about there happens to be hardly any other difficulties with Long Tail Pro, the actual way it is. Obviously I could possibly list several features I’d want to see in Long-tail Pro but I won’t.
Well, the identical could be said for everything I own, the Macbook Pro I am currently using to perform Microsoft’s Office for Mac, the saying document I am just currently using to write this article or the CMS system I am going to later be using to upload and publish this article. There is very little in life that is perfect, however, for niche research Long Tail pro does a great job.
Let’s commence to wrap things up, I’ve covered from the main features of Long-tail Pro, the main issues I actually have familiar with Long-tail Pro now I will summarize that is the intended user of Long-tail Pro, why you will want have a go and how you get nothing to lose by doing this.
Who should purchase Long-tail Pro?
Firstly, in case you have a recognised website and you are searching for new content ideas, methods of driving more organic traffic then try Long Tail Pro.
Secondly, if you are searching to build a new website, whether you do have a topic idea or perhaps not, try adding a number of seed keywords straight into Long-tail Pro and find out what results you get. Unsure what first of all, take a look round the room you might be in, look at the topics that appeal to your interest most, consider what you are most passionate about, niches you have encounter, products you possess find, news you may have find out about after which put some seed keywords together and click go!
Thirdly, if you are an online advertiser then Long Tail Pro are available in handy when attemping to pull together a data pair of keywords to invest in.
Basically, if you currently spend lots of time doing market and keyword research from the Google Keyword Planner, then try Long Tail Pro. Should you haven’t even got that far, then stop and try Long Tail Pro before you decide to have even used the Google Keyword Planner.
Have you thought about the alternatives?
It appears I am just letting you know to try Long-tail Pro, without thinking about the alternatives available on the market.
Why, would I urge one to try Long Tail Pro without considering the alternatives?
Well, since you have practically nothing to get rid of, simple.
Long-tail Pro has a 10-day free trial version; with absolutely no requirement for credit card details, meaning even if you just forget about it, you won’t be charged!
If you got this far down my Long Tail Pro review i then urge you, actually no I command you to definitely go and check out Long-tail Pro, and following your day an assessment is only one person’s opinion.
Go and look those out at the same time, each of them have some kind of free trial offer and are definitely worth testing, there is not any one tool fits all solution here. The alternatives are:
Moz – 30-day trial offer, after entering credit card details but you get reminded prior to the trial expires.
Note: Moz doesn’t actually serve as a Market and keyword research tool, but instead it can be used with either Long Tail Pro or Google Keyword Planner to aid determine the competitiveness of your single keyword & analyse the top 10 results, along with analyzing the competitions website and finally tracking your target keyword rankings.
SEM Rush – SEMRush currently give you a 14 Day Free Trial Version if you sign-up via this web site. SEMRush will then be $69.95 each month for their basic package>> Register to SEMRush << still undecided then read my review of SEMRush.
Note: Similarly to Moz, this doesn’t actually provide additional keywords based on seed keywords that you enter, but instead it is a massively beneficial tool for competitor analysis & keyword analysis.
Authority Metrics – this really is a new tool on the niche research market, and acts much like Long-tail Pro. It has been produced by several the guys from No Hat Digital and is definitely worth looking at. Fortunately, your hard earned money is covered by way of a 30-day money-back guarantee, providing you with plenty of time to check the tool and it’s features and functionality.
Good question, it’s one thing to recommend tools if your not using them then that’s a bit silly isn’t it?
Well, I am actually using Long Tail Pro, ahrefs, SEM Rush & SERPwoo as convenient as it can certainly sound. Aside from that, Furthermore, i use Google Keyword Planner, and i also use them together, like a combined effort to find the best keywords, analyse the SERPs and know the overall market scope.
Permit me to wrap this up, as this is commencing to turn in to a monster piece, to conclude I truly do enjoy using Long-tail Pro, it’s keyword competition metric is quite useful and contains helped me to to slice out 1000s of keywords previously and still does today. If you are looking for the best affordable answer to your niche research then I’d definitely recommend Long-tail Pro on the rest, as it’s significantly more affordable.